Sponsorship Hero Image

Sponsorship Hero Image

Caterpillar Sponsorships

We're passionate about our customers and the people in the communities we serve. That’s why we’re teaming up with companies and organizations that share our spirit, our values and our desire to do the work.

National Hockey League

National Hockey League

The top professional ice hockey league in the world and one of the oldest sports leagues in North America.

Major League Soccer

Major League Soccer

The top-flight professional men’s soccer league in the United States, and the fastest growing sports League in North America.

Crusaders Rugby

Crusaders Rugby

The most successful team in the history of the Super Rugby Competition.

MotoGP

Jack Miller

The Caterpillar sponsored driver in The Premier League of the premier class of motorcycle and road racing events.

Cat Ladies Golf

Cat Ladies Golf

The Japan LGPA’s annual Cat® Ladies Golf Tournament.

Chinese Basketball Association

Chinese Basketball Association

The top basketball league in China and the premier league in Asia.

American Flat Track

American Flat Track

The world’s premier dirt track motorcycle racing series, and America’s Original Extreme Sport.

First Robotics

FIRST Robotics

For Inspiration and Recognition of Science and Technology is an international youth organization that operates the FIRST Robotics Competition.

Digging In: A Customer Story

We get a chance to meet many of our amazing customers through our sponsorship activations. Whether it’s a hockey game, a soccer match, a high-speed race to the finish line or another event, these activations allow us to learn more about what our customers do and their stories.

Each quarter, we’ll feature someone that might not immediately come to mind when you think of a traditional Cat® customer or we’ll tell the story of how a customer had a significant impact on their community.

of

A Canadian public works team whose work to improve fire protection in their region helped save lives and homes

of

A California, family-owned business that produces nut harvesting equipment – many of which are powered by Cat engines

Cat Merchandise

Shop Cat hats, boots, scale models, phones, toys and so much more.

SHOP MERCHANDISE

Cat Merchandise

Cat Merchandise

Cat Blog

Find expert advice, business tips and resources to help you do the work better.

Visit Our Blog

Fill in Alt Text for SEO

Fill in Alt Text for SEO

Dealer Network

Your local Cat dealer is a personal partner who will do whatever it takes to help you succeed.

Learn More