The 1960s
It wasn’t until the “Decade of Love” that we re-entered the truck engine business. First to market were our 1670 and 1673 models, featuring a pre-combustion “Pre-Chamber” fuel system that was excellent for cold weather starts — but not so great for fuel economy. We also launched the 1693 model with a dual overhead cam. Our first owner/operator engine, it was popular across the western U.S., where many were “turned up” over 425 horsepower.
A major breakthrough in the business came when we reached a contractual agreement with Ford to become that company’s exclusive source for mid-range engines. The 1100 series we produced as a result took the market by storm, selling 163,000 in a decade and firmly establishing our identity as a truck engine manufacturer.