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Working in construction allows professionals to secure steady work, competitive pay and a work environment outside traditional office space. Construction work is also always in demand, and owning a construction business gives you control over your schedule and lets you contribute to the job market.
If you have skills in construction work and construction specializations, you may have considered creating your own construction business. Below, you'll learn more about how to start a construction company and create a construction business model to help you get off the ground and be successful.
Starting a construction company has many benefits, including being your own boss and working outdoors. Some of the other advantages include the following:
You likely have many construction skills if you're interested in starting a construction company. However, you may not know the steps to start a construction business or how to run one. Learn how to start a construction business and be successful by following these steps.
The first step of starting a construction company is researching the industry. The internet is full of free information you can use when doing market research, including the following:
Once you've collected industry information, you'll also want to research the viability of construction companies in your local market. In many places, the construction market is oversaturated, and it can be challenging for a new company to get a foothold.
You'll want to start by looking at how many construction companies are operating in your area, their reputations and how much they charge for their services. Develop an understanding of your potential customer base, including how many are in the area, their social status, age and interests. You can find much of this information in the publications we mentioned above. Knowing this information can help you develop a better business plan and give you a competitive edge when you start taking on clients.
You can also talk directly to your customer base to do your own market research in your local area. You can use surveys, interviews, focus groups and questionnaires to gather your information. You'll want to determine how often clients hire contractors, what they look for when hiring and their biggest issues with their other contractors.
Once you've completed your market research, you can draw up a business plan. A business plan helps guide you through building a company while making getting approved for loans and raising investment funds easier. A typical business plan will include the following:
Creating a business plan can seem daunting if you've never done it before. The good news is that there's always help available. You can hire someone to help you draft a business plan or look for programs you can contact for guidance. You might also look for specific organizations to help new businesses get off the ground.
Once you've finalized your business plan, the next step is to register your new construction business to make it a legal entity. Registering your company can provide legal and tax benefits and personal liability protection, depending on your business structure.
Registering your business is simpler than you may think. You can contact your state and local government to register your new business. However, remember that not all states will provide the registration automatically. As a result, you should register your business federally to get your federal tax ID or Employer Identification Number (EID). Registering your business federally allows you to trademark your logo and business name.
Once you've registered your business, setting up your license, permits, certifications and insurance is essential. First, construction companies must get state and federal licenses and permits. The requirements vary per state, but a construction company generally needs the following licenses to operate:
If you want to bid on government contracts, you must also register as a government contractor.
Another requirement for construction companies is insurance coverage to ensure they can operate in a specific state. Insurance will vary based on location, but your construction company should consider getting these six types of insurance:
Insurance is essential to protect your business and workers and is required to operate a business in most states, especially in construction. Once you've set up your insurance and gotten all the licenses, permits and certifications necessary to operate your construction business, you can move on to the next step.
Unless you have the capital to fund your business, you'll likely need to find funding to get your business started. Running a company can be expensive. As a business owner, you'll need funds to pay for everything from insurance and supplies to operations and payroll. You can fund your construction company in a few different ways, including the following:
You should also open a business bank account, which is essential before you start accepting your first bids from clients. Keeping your business and personal finances separate helps protect you against liability and is often required when you register your legal entity. A business bank account also allows you to accept payments under your business name, protect your personal assets and establish credit.
A strong brand image helps you distinguish your business from others. Your brand also represents your business goals, values and standards.
After you've come up with a name for your business, the first step in developing your brand is to create a logo, which is essential for marketing and advertising. Your logo is often the first impression clients have of your business. Your logo should clearly represent your business and make you easily identifiable to potential clients.
Once you've developed your logo, you'll want to find additional ways to get your brand name out there so you can start drawing in clients. Some methods to increase brand awareness include:
Regardless of your chosen method, you should ensure your marketing campaigns hold true to your brand goals, values and standards.
The final step in this guide to starting a construction company is establishing your web presence. The internet is one of the best ways to market your business and garner more interest in your services. Your website should be one of the first things you focus on to develop your presence and help clients find your services. You can also use your website to gather client information and share your business's services.
You can make a website in many ways. You can hire a designer or a freelancer or create your site yourself, even if you don't have any previous experience. Many website-building tools include everything you need to build a website, and you won't have to code anything. However, you may want to consider working with web design experts if you rely on your website for your services.
Additionally, you'll want to consider establishing a social media presence. Many people use social media to find new businesses to work with, and using social media can help you reach a wider audience. You can also easily update potential clients about new services or changes to your business.
Creating a new construction company comes with many upfront costs, especially regarding heavy equipment. Equipment can be one of the most significant expenses for a new construction company. Buying used equipment allows you to get the same quality without spending as much, which is ideal when you're starting out and have less capital than an established business. Some of the other benefits of buying used heavy equipment include the following:
Heavy equipment is essential to construction work, but buying new equipment can be challenging for new businesses. Rather than using limited business funds to purchase new equipment, you can search for used equipment on Cat Used. Used equipment offers many benefits for construction companies, including reducing costs and offering high-quality equipment that performs just as well as new equipment.
You can browse our dealer inventory of used construction equipment online or find a dealer near you to talk to a representative in person. You can also sign up for email alerts to get notified when the equipment you're interested in becomes available.