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From navigating an unpredictable workforce to new technology to help you succeed on the job, take a look at the 2023 construction industry trends that should be on your radar.
CAITLIN MADDOCK-BAHR | Social Media & Digital Strategy Manager
It’s a new year, and with that comes new things on the horizon that you can use to help your business thrive. We explore some 2023 construction industry trends below.
One of the biggest challenges construction businesses face is fueling the labor pipeline, and that shows no signs of changing in 2023. A great way to navigate this uncertainty is by investing in a good training program, which has the power to help you both retain current employees and attract new ones. Construction company training programs aren’t just for larger businesses either — small companies can benefit, too. There are options to rent simulators or complete training courses that can help your newer operators get hands-on experience in a lower-stakes environment, so they’re ready once they hit the jobsite. It’s also important to make sure you recognize and reward employees for their work, which makes a big difference in your recruitment.
Recruitment and retention programs are also key to attracting more women to construction, who make up just 10.3% of employees in the industry in the US. Because the demand for construction continues to grow, this relatively untapped market is key to meeting demand in 2023. Training programs can help women thrive in the construction world, and making sure they receive the same opportunities as men on the job, will go a long way toward retaining them.
While the cost of fuel is lower than it has been in previous years, it’s still higher than it was pre-COVID. Lowering your fuel consumption on the job, whether that’s through reducing idle time or taking advantage of onboard technology, can help combat prices at the pump.
Another 2023 construction industry trend is an increased focus on sustainability. The construction industry will be a big player in a more sustainable future for the planet. Construction generates a lot of waste, but there are ways it can be recycled. Construction companies can even build “green buildings” that help reduce harm to the environment.
Technology is a great way to give your efficiency a boost on the job. There are machines with built-in technological features that are meant to make it easier for operators in the trenches, and a new generation of attachments that take some of the manual work out of operation. And things like drones and grading systems can be game-changers on your projects. Technology has the added benefit of allowing you to better distribute your current employees across jobsites, as well to further maximize your productivity.
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Social Media & Digital Strategy Manager
Caitlin Maddock-Bahr exercises her storytelling expertise as a social media & digital strategy manager. In this role, she not only helps Caterpillar connect with their audience, but helps customers connect with the brand.
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